American Collegiate Retailing Association, American Marketing Association Triennial Conference 2024
The 2024 ACRA/AMA Triennial Conference (American Marketing Association – American Collegiate Retailing Association) brings together academics in retailing, marketing, and supply chain to coalesce the ideas of experts in these areas. This call includes guidelines for submissions of research papers (full and extended abstract) and workshops/special sessions.
The 2024 ACRA/AMA Triennial Conference will be hosted by Western Michigan University, Kalamazoo, MI and will be held in conjunction with the 2024 Food Marketing Conference. ACRA/AMA conference attendees can purchase discounted admission to The Food Marketing Conference (March 26-27). Information about the venue and accommodations are available on the FMC website. For discounted admission, please contact Dr. Russell Zwanka, at russell.zwanka@wmich.edu .
